Planning an Editorial Calendar in Notion for Bloggers and Marketers

Quick takeaways
  • Staying consistent with publishing is crucial for bloggers and marketing teams.
  • An editorial calendar helps you plan posts, coordinate with social media, and never miss a deadline.
  • With Notion’s flexible databases and views, you can build a content calendar that fits your workflow.

Staying consistent with publishing is crucial for bloggers and marketing teams. An editorial calendar helps you plan posts, coordinate with social media, and never miss a deadline. With Notion’s flexible databases and views, you can build a content calendar that fits your workflow. Let’s walk through how to plan an editorial calendar in Notion that keeps you organized and on schedule. First, start with an Ideas Bank .

Create a Notion page or database titled “Content Ideas” or “Brainstorm” and jot down every article or post idea. In a table or board, add columns like Topic , Status (Idea, In Progress, Done) , and Category . Use this as your idea repository. Whenever a new idea pops up, drop it here. You can tag it by category (e.g. SEO tips, product reviews) or platform (blog, Instagram, newsletter). Keeping ideas in one place means you won’t forget good topics, and you can easily pull from this pool when planning.

Next, set up the Editorial Calendar Database .

In Notion, create a new database (Table view) called “ Editorial Calendar .” Add essential properties such as: - Title (page title of your post) - Status (Select: Idea, Writing, Editing, Scheduled, Published) - Publish Date (Date property for when the content goes live) - Author/Owner (Person or text for who is responsible) - Platform (Select: Blog, Twitter , Instagram, etc.) - Content Type (Select: Article, Video, Social Post) - Links/Related (URL or relation to the idea bank items)10

You can also add a Tags multi-select for topics, or a Priority select if needed. Notion’s own marketplace suggests that an editorial calendar template should track content stages and deadlines in one organized place . Use that idea: you want a clear snapshot of what’s scheduled each week or month. Once you have the table and columns, switch on useful Views : - A Calendar View to see posts by date. Notion lets you see all items on the dates you plan to publish. Just pick the “Publish Date” field for the calendar .

- A Kanban (Board) View grouped by Status, so you can drag cards from “Idea” to “Writing” to “Published” as they progress. - A List or Table View filtered to show only upcoming content, or to sort by Publish Date. - A Timeline View if you want a linear timeline of your content (good for planning far ahead). For example, you might have a board with columns like Ideas , Drafting , Ready to Publish , Published . Each card on the board is a post. You can drag a card across columns as it moves through your process.

Image: A Notion calendar view for scheduling blog posts. Each date shows an upcoming article title. In the calendar above, each post’s title appears on the date it’s scheduled. This view is helpful for spotting gaps or overloaded weeks. You can also add multiple calendar views for different categories (e.g. one for blog posts, another for social media). Link your Ideas Bank to the calendar . In the table, the Title of each post can be a page.

Open a Title to write the draft inside Notion – no need for external docs. You can also copy content or outlines from the Ideas Bank page to here. If you want, use a relation property to link the Editorial Calendar table to your Ideas database. That way, you can pull in idea details (like description or research links) directly into the calendar item. Don’t forget collaboration: if you have multiple writers or editors, invite them to your Notion workspace.

Assign the “Author” person property so everyone knows who’s responsible. Use Comments to leave feedback on drafts. You can even create a Task Checklist on each post’s page for steps (Write Outline, Draft, Images, SEO, Proofread, Publish). When deadlines approach, Notion will send reminders if you @mention someone or use the date property. Here are some tips to keep your content pipeline running smoothly: - Use templates.

Save time by creating a page template for new posts (with pre-made structure for intro, headings, etc.). Every time you add a new row in the Editorial Calendar table, you can apply the template to that page. - Integrate with other tools. While Notion doesn’t directly publish to social media, you can add links to scheduled posts or set up simple reminders. Alternatively, use Zapier (covered later) to automate tasks like creating a Notion entry from a Google Calendar event. - Track performance.

You might add a column for metrics (Views, Engagement) to check how content is doing after publishing. Or use a rollup from a separate analytics database. - Color- code or icons. Use colored covers or icons on each post page (e.g. a blog icon) to visually distinguish content types in gallery view. Remember , the goal is to have one place where everything lives. Instead of scattered spreadsheets, calendars, and draft files, Notion can house your blog content plan and final write-ups together .

As Notion’s own guide notes, an editorial calendar helps you streamline your publishing schedule and track content development stages in one organized structure . By the end of setup, you’ll have a dashboard where you can see, at a glance, what’s coming up, what needs writing, and who’s in charge. As you publish posts, simply mark their status “Published” and enjoy the12

satisfaction of a filled content pipeline. Over time, you can refine this system – maybe adding categories, integrating with social media checklists, or archiving old posts. Whether you’re a solo blogger or part of a marketing team, having an Editorial Calendar in Notion will save you time and headaches. No more missed deadlines or scrambling for ideas at the last minute. With everything neatly planned, you can focus on what matters most: creating great content. This editorial system is one of the best content planning tools in your Notion toolkit.

Next step

If you want to turn this into a reusable workspace, save your best blocks as a page template, name your properties consistently, and test your setup on mobile. Small tweaks like clearer statuses, fewer views, and better naming make a template feel instantly premium.

Try the free tools to estimate time saved and plan your next build, or head back to the Articles page to keep learning.